The Born Free Foundation is an international wildlife charity founded by Virginia McKenna, Bill Travers and their eldest son Will Travers following Bill and Virginia’s starring roles in the classic film Born Free. Today, led by Will, the Foundation is devoted to wild animal welfare and compassionate conservation, working to save animal lives, stop suffering, rescue individuals and protect rare species. Our charity is determined to end captive animal exploitation, phase out zoos and keep wildlife in the wild. We take action for lions, elephants, gorillas, tigers, wolves, bears, dolphins, turtles and much more and work with local communities to find solutions to help people and wildlife live together without conflict. Find out more and get involved at
The Tiger Blood T-shirt donates directly to the Satpuda Forest Programme.
The Satpuda forests of Madhya Pradesh and Maharashtra offer perhaps the best hope for India's remaining 2,200 wild tigers (2015 estimate). Constituting several Tiger Reserves connected by forest corridors, this is the largest viable block of tiger habitat in India. The Satpuda Landscape Tiger Programme (SLTP), developed by the Born Free Foundation and the Wildlife Conservation Research Unit at the University of Oxford, brings together a network of Indian conservationists working in seven Tiger Reserves across this very important tiger range. The map can be seen above.
Tiger range throughout India, Indochina, and Southeast Asia is now 40 percent smaller than it was in 1951, and today tigers occupy a mere 7 percent of their historical territory. Amidst this, the threats are mounting.
On the Indian subcontinent, where the largest tiger population persists, only 11 percent of their original habitat remains in an increasingly fragmented and often degraded state. Tigers are a conservation dependent species, requiring large contiguous forests with access to prey and water and undisturbed core areas in which to breed.
Through conservation bursaries funded by the Born Free Foundation these dedicated NGOs and individuals are implementing a variety of conservation activities to protect tiger habitats, mitigate tiger-human conflict, tackle wildlife crime, monitor tiger populations, raise awareness and improve the livelihoods of people living next to tigers.